Is Your Retail Store Ready for its Reopening

Total Retail Talks
July 14, 2020

The original article was authored by Emily Lane, product evangelist at Retail Zipline, and shares findings from a study recently commissioned by Mark Cuban. Cuban enlisted a third-party team of secret shoppers to assess how well Dallas-based retailers were complying with mandatory safety protocols in the wake of the COVID-19 pandemic. Unfortunately, the findings of the study weren’t comforting to shoppers returning to stores.

In this episode of Retail Right Now, the hosts discuss an article recently published by Total Retail by Zipline's Emily Lane, “What Mark Cuban’s Secret Shopper Experiment Can Teach Us About the Future of Retail.”

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