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Marketing Copywriter @ Zipline (San Jose Office) Sample 2

Hi, my name is Melissa and I'm the co-founder of Zipline. I spent the last 10 years at one of the largest speciality retailers in North America focused on getting stores to execute to brand standards. It was a struggle. After hundreds of conversations with store managers, district leaders, HQ employees and peers across the industry, I realized that the breakdown in store execution is a result of ineffective communication.